06October

Audi Ice Experience Video

Posted by Simon Waterhouse

How many jobs entitle you to travel to the adventure capital of New Zealand, and shoot video of luxury german cars power sliding in the snow? Well… not many, thats for sure. Lee Howell of Kaptured Photography and I were comissioned by Audi New Zealand to photograph and video an extraordinary event known as the ‘Audi Ice Experience’. Lee was focusing mainly on stills, while I was shooting exclusively video. Needless to say, I was excited to sink my teeth into this project and produce a show piece I could be proud of.

Hosted at the Southern Hemisphere Proving Grounds, near Wanaka, the Audi Ice Experience is a driving event like no other in New Zealand. Participants learn advanced driving skills on snow and ice on top of the Pisa range, at this world class testing facility. The landscapes of Wanaka and Queenstown are diverse and picturesque, and lend themselves well to creating amazing imagery. Add in a dozen immaculate late model Audi Quattro A4, A5, S4 and S5′s, and its hard to produce something ugly!

Check out the video we produced, and head over to Lee’s website to see some stills from the event.